Supports systems and processes to deliver tools and insights to Sales and Marketing that enable them to be more effective. Coordinates activities between Sales and Marketing to support mutual achievement of revenue objectives.
Collaborate with Commercial Marketing to understand campaign design requirements and provide input on campaign optimization
Program / Configure / Test/ Maintain Marketing Automation Platform to meet those needs and maximize prospect engagement
Build, Automate and Monitor Campaign execution statistics / reports and make recommendations to Program Managers on ways to improve. Drive to best in class execution metrics
Interface with Events Registration & Webinar Platforms to ensure seamless flow of information
Maintain a communication calendar and ensure we are not introducing email fatigue to our prospects
Work directly with the Global Demand Marketing Team to maximize the value of tools and processes
Serve as the AP Functional expert on Marketing Automation
Delivers consistent, credible metrics and dashboards that demonstrate return on investment
Responsible for maintaining platforms (Sharepoint or other) to distribute information that enables the region to focus on activities and geographies that have the highest potential return on investment
Internal Number: 2536723
About Rockwell Automation
When you choose Rockwell Automation, you join countless talented employees who have helped us establish our leadership position in the automation industry over the past century.
You join a diverse, inclusive and global community with a passion for innovation. A place where you can partner with great minds and inspiring people. And a corporation backed by the financial strength that drives growth – and career opportunities.
As much as we focus on our customers, we know our employees are key to our success and future. Helping you develop a rewarding career is a top priority. Because when you succeed, we succeed.